The eCommerce SEO Summit 2025

The eCommerce SEO Summit 2025 is a free, half-day virtual conference for marketers working for and with eCommerce brands.

Taking place on November 20, 2025, the summit brings together leading SEOs, strategists, and practitioners to explore what’s driving online retail growth heading into 2026.

Hosted by Digitaloft, the event blends expert sessions and live panel discussions on topics including the evolution of Google’s SERPs, AI-driven product discovery, SEO testing for eCommerce, and missed optimization opportunities across technical, B2B, and B2C contexts.

Speakers include James Brockbank (Digitaloft), who will unveil data from the new State of eCommerce Search Report, Amy Gibson on product PR and AI search visibility, Crystal Carter (Wix) separating AI search fact from fiction, Ryan Jones (SEOTesting) on SEO testing for conversions, and Anthony Barone (StudioHawk UK) on overlooked SEO wins.

The event concludes with a live panel discussion on the future of eCommerce SERPs, featuring voices from in-house, agency, and freelance backgrounds.

The eCommerce SEO Summit offers actionable insights, research-backed data, and strategic foresight for brands looking to win in 2026’s competitive search landscape.

Speakers at The eCommerce SEO Summit 2025

This event features talks by the following speakers:

James Brockbank (Managing Director & Founder, Digitaloft)
Amy Gibson (Strategy Director, Digitaloft)
Crystal Carter (Head of SEO Communications, Wix)
Ryan Jones (Marketing Manager, SEOTesting)
Anthony Barone (Co-Founder & Managing Director, StudioHawk UK)