GEO Conference – December 2025

The GEO Conference in San Francisco is a full-day event focused entirely on Generative Engine Optimization (GEO), the emerging discipline of “SEO for AI.” It explores how brands and websites can gain visibility in AI-driven search environments such as ChatGPT and Claude.

Attendees include over 200 professionals and representatives from major companies such as Google, OpenAI, and Adobe.

The conference features expert-led talks and discussions on the science, data, and strategy behind optimizing for generative search. Sessions emphasize practical takeaways and real-world insights for marketers, SEOs, and technologists.

The event is intentionally intimate and selective, prioritizing quality over scale.

There are no vendor booths or sales theatrics – just focused sessions, meaningful dialogue, and access to speakers. Held at Fort Mason’s Creative Building C, it includes lunch, an after-party reception, and opportunities for participants to connect directly with speakers and peers.

Speakers at GEO Conference – December 2025

This edition features talks by the following speakers:

Anfal Siddiqui (Machine Learning at Google Gemini)
Rei Llazani (Co-founder at Cubbie.com)
Wei Zheng (CPO at Conductor.com)
Miguel Paredes (Partner at Kearney)
Tris Warkentin (Director of Product at Google DeepMind)
Marius Meiners (Co-founder at Peec AI)
Abhijit Mitra (CEO at Outreach.io)
Terry Virts (Ambassador at American Society for AI)
Aaron Poynton (Chairman at American Society for AI)

Can’t make it to this event? Check out all upcoming SEO conferences in North America.