Search Central Live Tokyo 2025

Search Central Live Tokyo returns on November 7, 2025, hosted at Google Japan in Shibuya. Part of Google’s global Search Central Live series, the event brings together website owners, developers, digital marketers, and SEO professionals for a full day focused on improving search performance and sharing insights directly from the Google Search team.

It is the first in-person edition in Japan since 2023, making it a key moment for the local search community to reconnect.

The agenda is built with input from attendees, ensuring content is highly relevant to regional needs. Sessions cover topics such as website performance, technical SEO, content strategies, algorithm updates, and the role of AI in search.

In addition to formal presentations, the program includes Lightning Talks – seven-minute, fast-paced sessions where community members can share case studies, tools, and practical tips.

Beyond the talks, the event emphasizes collaboration and direct engagement.

Attendees can ask questions to Googlers, exchange knowledge with peers, and influence future topics by suggesting areas of focus during registration. The day concludes with a happy hour for informal networking, complete with opportunities to unwind, connect, and even join in playful community activities.

Registration is free but highly limited, with confirmations sent by late October.

The event is designed specifically for practitioners in the search community, offering a rare chance to learn directly from Google experts while contributing to a collaborative and locally tailored program.

Speakers at Search Central Live Tokyo 2025

This event features talks by the following speakers:

Anna Ogawa (Search Ecosystem Consultant at Google)
Kenichi Kurihara (Software Engineer at Google)
Gary Illyes (Search Relations at Google)
Cherry Prommawin (Search Relations at Google)
Ariel Kroszynski (Software Engineer at Google)
Omri Weisman (Software Engineer at Google)
Hanada Itsuki (Google Search/Gemini Product Partnership)