Greg Gifford is the Chief Operating Officer at SearchLab, where he leads SEO strategy, marketing, and brand presence across conferences, publications, and video content. He is recognized globally for his expertise in Local SEO.
Greg is a prolific SEO conference speaker, having presented at events across North America, Europe, Asia, and Australia, including SMX, MozCon, BrightonSEO, and YoastCon. His weekly video series, Local Search Tuesdays, is widely followed for practical and timely Local SEO insights.
In addition to his work at SearchLab, Greg is a professor at SEMrush Academy and a contributor to Search Engine Land. Known for his engaging, movie-themed presentations, he brings a unique blend of deep SEO knowledge and pop culture flair to every talk.