SEO SQUARE – October 2026

SEO Square 2026 explores how AI Overviews, AI Mode, and AI search engines are changing the way people search for information and how brands need to manage their visibility. The event examines the shift from traditional SEO toward GEO, as search engines increasingly answer questions directly, select sources they consider reliable, and redistribute clicks even when conventional rankings remain stable.

Across two days, the program brings together sessions on AI search, SEO, GEO, content, data, and marketing performance. The speaker lineup includes practitioners and leaders from companies including NP Digital, Microsoft Bing, Getfluence, Groupe SEB, ADEO Group, Semji, Ahrefs, Zyppy, Similarweb, Brainsonic, DocuSign, and VWO AB Tasty.

The event aims to provide concrete, actionable approaches for adapting marketing strategies to AI-driven search. It is powered by Semji and takes place entirely online, with registration required and capacity for 3,000 simultaneous participants.

Speakers at SEO SQUARE – October 2026

Neil Patel (Co-Founder at NP Digital)
Karine Abbou (AI Content Strategist & Founder at Women Love AI Marketing)
Fabrice Canel (Former Principal Product Manager at Microsoft Bing)
Julien Bismuth (SEO & GEO Consultant at Getfluence)
Antoine Pourron (International SEO & GEO Manager at Groupe Seb)
David Looses (Product Owner SEO at ADEO Group)
Frédéric Joseph (Chairman at NP Digital)
Véronique Duong (SEO Expert | International PSO at Hika)
David Ratier (SEO Manager at Dubreuil Group)
Julien Gensollen (Product Manager at Semji)
Nicolas Nguyen (Co-founder of Semji at Semji)
Juliette Bègue (Marketing Manager at Ahrefs France)
Cyrus Shepard (Owner at Zyppy)
Luc Ham-Chou-Chong (Web & Data Analyst at Boryl)
Liana Halpern (Principal Customer Success Manager at Similarweb)
Charley Bouzerau (SEO & GEO Lead at Semji)
Mélanie Prevost (S/GEO Project Manager at Semji)
Michael Pinatton (AI Manager at Semji)
Esther Roger (Principal Solution Engineer at Similarweb)
Cyril Dhénin (Associate Director of Content & Performance at Brainsonic)
Anthony Rosinetti (Senior Data Analyst at Boryl)
Romain Brami (Senior Marketing Manager at DocuSign)
Shardene Mbenoun (Head of Customer Success at VWO AB Tasty)

This event will be predominantly in French.