Lawrence Hitches is the General Manager of StudioHawk, an award-winning SEO agency known for driving growth through digital PR, content strategy, and technical SEO. Under his leadership, StudioHawk became the only agency to win Best SEO Agency in Australia twice and secured three consecutive APAC awards.
Lawrence launched Hawk Academy, Australia’s first dedicated SEO education platform, to share industry insights from real-world campaigns. Recognized as the Semrush Young Search Professional of the Year, he regularly speaks at conferences and helps brands scale their organic search presence.
With a deep background in SEO strategy and link acquisition, Lawrence has worked with major brands like New Balance, Hello Fresh, and The Good Guys. He focuses on making SEO accessible and actionable, helping businesses dominate search rankings through data-driven optimization.