Kasra Dash is a Scottish SEO consultant, entrepreneur, and investor known for his deep expertise in link building, algorithm recovery, and technical SEO.
He is the founder of The Masterminders, a business and SEO conference that connects SEO professionals and business leaders to share strategic insights.
Kasra began his career as a PHP developer before moving into SEO, where he has since helped hundreds of businesses improve their rankings and generate revenue.
Kasra is the co-founder and lead strategist at Searcharoo, where he oversees SEO testing, website recovery, and client campaigns. He also owns a vast portfolio of over 650 rank-and-rent websites and affiliate sites, particularly in the highly competitive iGaming sector.
His ability to test SEO strategies at scale – using what is reportedly the largest pool of SEO test sites – has made him a go-to expert following Google algorithm updates.
He has generated over two million organic leads across the UK, Canada, and Australia and is known for conducting large-scale audits and experiments to diagnose ranking shifts. Beyond consulting, Kasra runs multiple SaaS ventures focused on SEO automation and analytics and maintains a significant presence in the affiliate marketing space.
Kasra frequently appears on SEO industry podcasts where he shares insights from his multifaceted career. He is outspoken about the importance of personal branding, work-life balance, and fostering collaboration in an industry that has grown more cooperative over time.
