GEO KNOW HOW 2027

GEO KNOW HOW is a German-language conference in Berlin on Generative Engine Optimization, for people who want their brand to be visible in ChatGPT, Gemini and Perplexity. It is organized by Claneo, a German SEO agency.

The conference covers how AI search systems change user behavior, how classic SEO is extended for systems like ChatGPT, Gemini and Perplexity so that content is cited, and the skills for the next generation of digital marketing.