Search Marketing Expo Paris 2025

Note: this is a past conference.

Join France’s leading search marketing conference on March 25–26, 2025, in Paris. Designed for SEO, SEA, and social media professionals, SMX Paris features 50+ speakers and 20+ sessions covering advanced, actionable strategies to drive traffic, boost conversions, and grow businesses.

This independent, vendor-neutral event focuses on expert-led, fast-paced sessions and Q&A opportunities, offering insights on the latest trends and techniques. Attendees benefit from exceptional networking with industry leaders, peers, and sponsors.

Whether you’re a beginner or an expert, SMX Paris equips you with concrete tactics to succeed in search marketing and beyond.

Keep in mind that most sessions will be in French, though the event also has English sessions.

Speakers at Search Marketing Expo Paris 2025

SMX Paris 2025 featured talks by the following speakers:

Alban RENARD (Head Of Expertise & Innovation at CyberCité)
Aline MAGARELLI (Content Digital Marketing Manager at Culligan France)
Amélie Boucher (Design & User Research Expert at Ergolab)
Anaïs Harmant (CMO at La Centrale)
André WADLEICH (Responsable Acquisition at Boulanger)
Anne-Laure OLIVIER (Web Strategy & SEO Manager at TotalEnergies)
Batiste Montoux (Team Leader SEO at Clustaar)
Bertrand Dhaussy (Client Director SEA at Keyade)
Brice JOSSELIN (Directeur SEA at Mentor Marketing)
Bruno Guyot (Consultant en Marketing Digital at Bruno Guyot)
Choi LAM (SEO Manager)
Christian Desert (CEO)
Clément Bourdon (Directeur Général at Webloom)
David Eichholtzer (Fondateur et Consultant SEO)
David GROULT (Head of SEO at NOIISE)
Emmanuel BENMUSSA (Fondateur at Startperf)
Fabrice Canel (Principal Product Manager)
Guillaume BOT (Responsable SEO et Web Perf at Boulanger)
Guillaume Peyronnet (Product Owner et Co-founder at Babbar.tech)
Janate Djellit (Head of SEO at La Centrale)
Julien Bismuth (Consultant SEO)
Julien MARSAUD (Fondateur at Maitricks)
Kate HERCHUEZ (Co-fondatrice at Flair Agency)
Laurent Rignault (CEO – Fondateur at EXPERTISME)
Lawrence Taylor (Founder & CEO at Retail 4 Brands)
Louis Géneau de Lamarlière (Directeur Digital at Petit Futé)
Madeline Pinthon (Responsable SEO et Analytics at Groupe EBRA)
Marie-Josée FERREIRA (Directrice Produit et Data at Groupe EBRA)
Mathieu Chapon (Fondateur de Peak Ace at Search Foresight)
Mathieu Domingues (Head of SEO at Yuri & Neil)
Matt Beswick (Co-Founder)
Matthieu Tran-Van (Expert Google Ads)
Maude HAESE (Co-dirigeante at Matelas No Stress)
Maxime SION (Traffic Manager SEA at Boulanger)
Maxime Smolinski (Operations Manager at Katall)
Maximilien VON WEISBERG (Global Indirect and New Channels Director at L’Oréal Luxe Chief Growth Office)
Maël Loubard (Consultant SEA Senior at Keyade)
Mehdi Bouazza (Expert Google Ads at Société MB Consulting)
Nisanton Delcy (Agency Partnerships Manager)
Olena Astafieva (Responsable SEO et Contenu Digital at TUI)
Olivier De Segonzac (Directeur Associé at Resoneo)
Remi WOTJYNA (Chef de projet SEO at vertbaudet)
Romain Baert (CEO at AddingWell)
Romain THIERRY (Product Manager at Fasterize)
Rémi Kerhoas (Co-Fondateur at Quantads)
Rémi Schwartz (Consultant SEO at Clustaar)
Sam Tomlinson (Executive Vice President)
Shirley Inès Ndema Kingue (Social Media Manager at Petit Futé)
Sophie Blanchetière (Web Marketing Consultant)
Sophie Salmon (Responsable acquisition PAID et CRM at Norauto)
Steve Lauret (Co-Fondateur at Scorf)
Sylvain Peyronnet (CEO)
Thibault Berracasa (CEO et Head of Paid Media at Bluelemon)
Thierry DELAMARE (Global Search & Retail Media Director at L’Oréal Luxe – Chief Marketing Office Omn)
Thomas Dupré (Head of Data at Maisons du Monde)
Théo VANDERLINDEN (Chef de projet E-commerce at Bon Parfumeur)
Victoire Clouet Des Pesruches (Responsable Performance Acquisition at Maisons du Monde)
Virginie Clève (Consultante en stratégie digitale at Largow)